Rosé's 8 Brand Collaborations, Explained

From Saint Laurent to Sulwhasoo, a look at Rosé's fashion and beauty image through the official brand campaigns and editorials she's taken part in.

If you're curious which brands BLACKPINK's Rosé has worked with, it's more accurate to look at official campaigns individually rather than going by buzz. Alongside her music career, Rosé has built a distinct fashion and beauty image, with her tall silhouette and clean, effortless mood aligning with the aesthetic of several brands, leading to steady work as an official ambassador and campaign face.

This list organizes Rosé's publicly known brand work by campaign. It leaves out private life and unconfirmed stories, sticking to campaigns and editorials that brands have officially announced or released, and it also notes how fashion campaigns and beauty campaigns tend to emphasize different sides of her image.

How we picked

Official status — was this announced or released through a brand's official channel?
Category — fashion, jewelry, lifestyle, or beauty campaign
Image — what styling and mood each campaign emphasized

If you're curious about the chic fashion image, start with entries No. 1 through 4; for the more refined beauty-campaign mood, start with No. 5 or 6. Campaign participation and release dates follow each brand's official announcements, and since ambassador relationships can change afterward, check each brand's official channel for the most current status.

Saint Laurent × ROSÉ

Saint Laurent has featured Rosé in multiple runway shows and campaigns, tying the brand's rock-chic mood to her image. Her black-toned, minimal looks have drawn frequent attention, with the styling praised for completing an outfit through silhouette and attitude rather than heavy ornamentation, which fits neatly with the brand's identity. Official editorials and show footage are available through the brand's channels, and it's often cited as one of the most talked-about collaborations among fans.

Tiffany & Co. × ROSÉ

In the Tiffany & Co. campaign, Rosé wore the jewelry with restrained styling rather than dramatic staging, letting the pieces themselves stand out. The imagery centers on official editorials the brand released, with a shooting style that lets product detail come through naturally rather than relying on exaggerated poses or backdrops. For exact campaign timing and the specific pieces featured, the brand's official channels are the most accurate source.

PUMA × ROSÉ

Unlike her other fashion and beauty campaigns, the PUMA collaboration stands out for its casual, sporty styling. It leans toward an active mood rather than polished editorial shots, and it's often cited as an example of the range in her styling. Since sportswear campaigns are typically tied to product launches, checking the brand's official channels is the best way to catch the latest collaboration news.

RIMOWA × ROSÉ

Travel case brand RIMOWA used Rosé to convey a lifestyle image built around movement and travel. This concept appears in the official campaign editorials, and unlike other brand campaigns set at airports or travel destinations, it's notable for showing both the practicality and style of the product itself. Case colors and lines can vary by campaign, so check the brand's official page for exact product details.

Sulwhasoo × ROSÉ

The Sulwhasoo campaign leaned toward emphasizing skin tone and a subdued atmosphere rather than dramatic makeup. It's often cited as an example of a global K-pop artist carrying a domestic Korean beauty brand's image, with critics noting how naturally the brand's herbal-cosmetics identity paired with her restrained styling. The specific product line featured can vary by period, so check the official channel for current details.

Yves Saint Laurent Beauty × ROSÉ

The YSL Beauty campaign brought out a makeup-focused image quite different from her fashion editorials. Official photos emphasizing lip and eye makeup are the most representative examples, and compared with the brand's fashion-line campaigns, the beauty campaign shows expression and color combinations more directly. Featured product lines change by season, so check the brand's official social media for the latest campaign.

Perfect Magazine × ROSÉ

Fashion magazine editorials tend to attempt more experimental styling than brand campaigns do. Rosé's editorial in Perfect Magazine reflects that same freedom typical of the medium, and fans often cite it as a chance to see her image from an angle different from more formulaic brand campaigns. Magazine editorials can become harder to find online after release, so checking an official archive or the magazine's own channel is the more reliable approach.

ROSÉ Airport Fashion & Tour Style

Airport fashion captured during official schedule travel offers a more everyday kind of styling than campaign editorials. Minimal outerwear paired with accessories comes up often in discussion, and where the brand collaborations above represent staged, campaign-ready looks, airport fashion reflects styling built around travel and practicality instead. That said, airport looks are usually captured through press coverage or fan photography rather than official brand announcements, so information from unclear sources should be treated with caution.

In summary

For the chic, minimal fashion image, start with No. 1's Saint Laurent campaigns or No. 2's Tiffany & Co. work; for a more casual, active mood, No. 3's PUMA collaboration is the clearest example. On the beauty side, No. 5's Sulwhasoo campaign shows the more restrained approach, while No. 6's YSL Beauty campaign leans into makeup-focused imagery.

This collaboration information reflects the period each campaign was active, and contracts or ongoing involvement may have changed since. For the most accurate, current status, check each brand's official website or official social media account.

Frequently asked questions

Which brands has Rosé served as an official ambassador for?

She has worked as an official ambassador or campaign face for several brands, including Saint Laurent, Tiffany & Co., and PUMA. Each brand tends to emphasize a different side of her image.

How does her image differ between fashion and beauty campaigns?

Fashion campaigns like Saint Laurent's tend to emphasize a chic, minimal mood, while beauty campaigns like Sulwhasoo's focus more on skin tone and a refined, understated atmosphere.

Where can I find official campaign photos or videos?

Each brand's official website or official social media account is the best source for campaign editorials and videos. It's more reliable than fan accounts or unverified images.

Has she collaborated with brands beyond this list?

This list covers well-known official campaigns and isn't a complete record of every brand activity. Check each brand's official announcements for the latest collaboration news.

Can editorials circulating on fan accounts be treated as official material?

Treat them with caution if the source isn't a brand's official channel. Fan accounts sometimes repost edited or mislabeled images, so official brand websites or social accounts are the safer reference point.

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How we picked

Saint Laurent × ROSÉUpvote

Tiffany & Co. × ROSÉUpvote

PUMA × ROSÉUpvote

RIMOWA × ROSÉUpvote

Sulwhasoo × ROSÉUpvote

Yves Saint Laurent Beauty × ROSÉUpvote

Perfect Magazine × ROSÉUpvote

ROSÉ Airport Fashion & Tour StyleUpvote